Really sticks, does exactly what it should.Living in an apartment, I am unable to install a paper towel holder. I have used a standing one for years. It has gotten in the way and is a nusance. When I saw this on Amazon, I had to try it. Best thing ever! It holds so great to my frig. I love it!!Super easy to assemble (just two pieces) and works great. Even with children tugging it doesn’t budge which is great! It also looks great on the fridge.What a great idea. They are very sturdy, the magnet on them is very strong but not to strong you can’t get them off. They can adhere to any metal surface (that magnets can stick to)The wooden piece does come off on both ends and you have to make sure that they are facing up. You can also stand it up right and it works just fine also.This works fine, the wood part of it is kind of finnicky and cheap, but the magnet on this is definitely heavy duty. Overall it works fine.This is the best magnetic paper towel holder I have found. It's well made, strong and you don't need an engineering degree in physics to install it. Sticks like glue! (No glue involved.) Very pleased.Bought this for my office and it works perfect.This was extremely easy. It’s very sturdy! You can see the damage left behind from the previous paper towel holder that had a clear sticker. It was good until I had to take it off. This one being just magnet it holds really well. And no damage!This is brilliant. I actually have it on the top of our microwave to hold kitchen towel, and it works brilliantly.My husband is, er, heavy handed, and it has survived! Hasn't moved a millimetre since I attached it.Looks good and hasn’t moved from the side of the fridge. Really good solution to lack of worktop space.Great quality. I have metal shelving units so this was perfect to attach underneath. Magnet is very strong. Feels very sturdyGreat with strong magnet ?simple, stylish